I’m a 33-year-old Brazilian creative producer, content creator and filmmaker, inspired by my family’s passion for cinema. My ancestors, who migrated from Lebanon and Italy to Brazil in the 1920s, founded the first movie theater in our small town in the state of São Paulo. Growing up surrounded by stories and creativity, I developed a deep curiosity and dedication to film and music, which shapes my work today.
About me
My Professional Journey
I’m a creative storyteller with project manager skills, fluent in English, Portuguese, Spanish and with intermediate French.
I'm passionate about music, storytelling in all its forms, and cult cinema. Naturally communicative, in 2012 I began combining my background in broadcasting with my passion for creating lore across formats & entertainment mediums.
Experienced entertainment marketing professional with over 10 years of expertise, including 6 years at Netflix Brazil, specializing in creative production and project management.
Demonstrated capability in delivering high-impact campaigns of cultural impact, managing cross-functional teams, and leading innovative entertainment activations for movies and series tailored to local and global audiences.
Successfully managed visual concept and design deliveries for Netflix’s TUDUM Festival and contributed to global marketing efforts such as producing content with the cast of "La Casa de Papel."